The Marketing module serves as your central hub for planning and managing coordinated campaigns across multiple channels — from email and social media to competitions, referrals, and lead capture.

With full visibility across modules like Mailing List, Social Post, Referrals, and Competitions, you can create multi-touch campaigns that align your messaging, track performance, and improve engagement.

Each campaign can include a timeline, budget, audience targeting, goals, and linked content — making it easy to measure what’s working and adjust in real time.

Key features include:

• Create and manage campaigns with goals, budgets, and start/end dates
• Link campaign assets from other modules (emails, posts, landing pages, etc.)
• Track key metrics such as engagement, conversions, and reach
• Organize campaigns by type, brand, or audience segment
• Calendar view of scheduled campaign events across all marketing tools

Whether you're running a quick promotion or coordinating a cross-platform launch, the Marketing module brings everything together — giving you the structure and oversight to run effective, measurable campaigns from inside Teruza.